The main purpose of this study is to explore external variables
that influence perceived usefulness and perceived ease of use and in
turn influence the behaviour intentions of e-travel sites in Egypt. The
study is based on the original TAM constructs and postulated
relationships. The study hypothesized that four external variablesrelevant
information content, information quality, functionality and
perceived risk of e-travel sites influence perceptions of usefulness and
ease of use, which in turn affect behavioural intention to use the site.
The findings of this study contribute to enriching our understanding of
how tourists evaluate e-travel sites and the factors affecting their
decisions to use it in Egypt. Eventually, developing high-quality etravel
sites will not only improve the tourist’s knowledge and
experience of the destination, but also enhance its innovative and
creative image among potential and actual tourists.
Metawie, Madiha and Elseidy, Reham. (2015), "Examining the Factors that Determine the Behavioral Intention of E-Travel Sites in Egypt", Journal of commercial Research. Sohag, Vol.2