The Nour Party: Weathering the Political Storm in Post-Revolutionary Egypt

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This article addresses the role of the Salafi Nour party in the current Egyptian political arena, examining its ability to survive in a tumultuous environment by investigating three junctures in the revolutionary and post-revolutionary period: the January 2011 demonstrations, the ouster of President Muhammad Morsi, and the 2015 parliamentary elections. The investigation relied on two theoretical approaches. The first, framing theory, enabled us to investigate the party’s frames and how these were modified in response to unfolding events. Second, because frame ideas frequently are produced and modified through discourse, we employed discourse analysis to explore these issues. The combination of these approaches allowed us to examine the statements issued by party leaders on their Facebook pages and in their interviews with local newspapers. Based on our analyses, we make three claims: First, that the Nour party’s central frame contained two major components, nationalist and Islamist concerns, which were developed in order to expand party supporters. Second, the development of the party’s major ideas constituted a contested and shared process, with different leaders articulating diverse views. The ensuing disagreements contributed to the contraction of the party’s support base, as reflected in the 2015 parliamentary elections. Third, the party’s ideational trajectory reflects its pragmatism.